From BTC Investment to Application Tokens: Strategy, EUDA, and Metaplanet Unveil Multi-Dimensional Crypto Strategies

ME News, December 9, 2025 (UTC+8)—According to comprehensive disclosure from BBX Crypto Equity Insights, global publicly listed companies continued to expand their crypto asset strategic footprint yesterday, ranging from large-scale Bitcoin accumulation to the issuance of tokens and treasury management tools.

Major Accumulation and Treasury Upgrades

• Strategy (NASDAQ: MSTR) announced an investment of $962.7 million to acquire 10,624 Bitcoins (BTC) at a price of $90,615 per coin. Upon completion of the transaction, the company’s total Bitcoin holdings reached 660,624, maintaining its position as the largest BTC treasury among publicly listed companies globally.

• MetaPlanet Inc. (TSE: 3350) will issue senior Class A preferred shares named MARS, structurally similar to Strategy’s STRC, to facilitate ongoing fundraising directly allocated to its Bitcoin accumulation plan. The company stated that the launch of MARS aims to establish a long-term, sustainable BTC accumulation mechanism and optimize capital structure.

Enterprise Tokenization and Ecosystem Development

• EUDA Health Holdings Limited (NASDAQ: EUDA) announced plans to build a digital health and incentives platform, with the QB token set to launch in January 2026. QB will be used for platform payments, user incentives, and health service redemption; EUDA will establish a QB treasury to enhance funding flexibility; the token will serve as the core economic component of its health ecosystem. This move marks the official entry of publicly listed healthcare companies into the tokenization market and an attempt to form a cross-regional on-chain health economic model.

Market Perspective

With the introduction of capital structure tools (such as MARS) and industry token systems (such as QB), publicly listed companies’ moves in the crypto asset sector are shifting from single investments to strategic, long-term deployments. Industry penetration is expected to further increase in 2026. (Source: ME)