Strategy Invests Additional $1.57 Billion to Purchase 22,000 BTC, 239,000 BTC Away from Million BTC Target

Strategy founder Michael Saylor announces the latest round of accumulation: purchasing 22,337 Bitcoin at an average price of about $70,194, costing approximately $1.57 billion. The total holdings now reach 761,068 BTC, with a book value exceeding $57.6 billion.
(Background: The high-stakes gamble of MicroStrategy’s life and death)
(Additional context: Decoding MicroStrategy and Michael Saylor’s financial magic)

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• The current average price is below the overall cost, showing a dilution effect on the book value
• Million BTC goal: still 239,000 BTC short, buying 6,000 BTC weekly
• Saylor’s unwavering faith—what does the market think?

Strategy’s Bitcoin buying machine shows no signs of stopping. On March 15, founder Michael Saylor posted the latest holdings update on X: the company bought 22,337 BTC at an average price of about $70,194, totaling around $1.57 billion, marking one of the largest recent single purchases.

Strategy has acquired 22,337 BTC for ~$1.57 billion at ~$70,194 per bitcoin. As of 3/15/2026, we hold 761,068 $BTC acquired for ~$57.61 billion at ~$75,696 per bitcoin. $MSTR $STRC https://t.co/6hv6PjzOKQ

— Michael Saylor (@saylor) March 16, 2026

The current average price is below the overall cost, showing a dilution effect on the book value

As of March 15, 2026, Strategy holds a total of 761,068 BTC, with an accumulated cost of about $57.61 billion, averaging roughly $75,696 per BTC.

Notably, this purchase was made at an average price of $70,194, about $5,500 below the current overall average. This means the latest buy slightly dilutes the average cost of the total holdings on paper, which is positive for long-term holding strategies—if Bitcoin prices rise above the average, Strategy’s unrealized gains will expand further.

At the current Bitcoin market price of around $84,000, Strategy’s holdings are valued at over $64 billion, resulting in an unrealized profit of about $6.4 billion compared to the total cost of $57.6 billion.

Million BTC goal: still 239,000 BTC short, buying 6,000 BTC weekly

Strategy has publicly announced a goal to reach 1 million BTC by the end of 2026. With current holdings at 761,068 BTC, they are about 239,000 BTC short, leaving a significant gap.

To hit this target by year-end, Strategy needs to buy approximately 6,158 BTC per week. At current prices, that’s over $500 million in weekly purchases.

This plan relies on Strategy’s “42/42 Plan”—raising up to $84 billion over two years through issuing stock and fixed-income instruments dedicated to buying Bitcoin. According to CoinDesk analysis, Strategy has recently started relying more on common stock (rather than convertible bonds) to fund purchases, indicating strong support from capital markets but also increasing shareholder dilution pressure.

Saylor’s unwavering faith—what does the market think?

Since launching its Bitcoin reserve strategy in 2020, every Saylor purchase has been met with skepticism: excessive leverage, concentration risk, shareholder dilution. Yet, Strategy’s stock (MSTR) has experienced wild swings along with Bitcoin’s price, rewarding some investors with multiples and causing others to suffer paper losses during downturns.

The latest purchase coincides with Bitcoin pulling back from its early-year high and consolidating around $80,000. Saylor’s decision to buy at prices below the average cost at this stage is seen as a strong endorsement of Bitcoin’s long-term prospects and a clear signal to the market that the “accelerated execution” plan is still in motion.

For investors holding MSTR or directly holding Bitcoin, each of Strategy’s purchase records has become an important market sentiment indicator.