Referral programs in crypto are getting wild. Some projects are literally giving away luxury items—designer bags, premium watches, even electric vehicles—just for bringing in new users.

The mechanic is pretty straightforward: complete tasks, get your network involved, and climb the reward tiers. It's basically gamifying user acquisition, but with stakes that go way beyond typical airdrop tokens.

What's interesting is how this reflects the current market cycle. When projects have budgets for Cybertrucks as referral prizes, you know capital is flowing. Whether these campaigns actually build sustainable communities or just attract mercenary farmers is the real question.

Anyone else noticing how competitive these programs have become? Used to be you'd get some tokens. Now it's a full-on luxury goods raffle.