Analysis of the Bitcoin Bull Market Cycle: From Past Rallies to 2024-25 Developments

Bitcoin has experienced dramatic price surges and corrections multiple times over the past 12 years. By analyzing the patterns of these cycles, it becomes possible to predict the market’s next move more accurately. In this article, we trace Bitcoin’s growth trajectory from major bull run dates to current trends, providing insights that can aid investment decisions.

What Is a Bitcoin Bull Market?

A Bitcoin bull run refers to a medium- to long-term upward trend driven by structural factors such as supply shocks, increased adoption, and favorable regulatory environments. Its characteristics include not just price increases but also a simultaneous surge in trading volume, active on-chain activity, and heightened social interest.

Defining features of a Bitcoin bull market:

• Trend Duration: Upward movement lasting several months to over a year without significant drawdowns
• High Volatility: Price fluctuations 3 to 5 times greater than traditional assets
• Expanding Participant Base: Entry of new buyers ranging from individual investors to institutional players
• Media Coverage Acceleration: Exponential increase in attention accompanying price rises

2013: Bitcoin’s First Major Rally

Period: May to December 2013
Price Change: About $145 → approximately $1,200 (+730%)
Bull Run Characteristics: Early adoption phase by tech enthusiasts

The 2013 bull run marked Bitcoin’s first breakthrough into mainstream media attention. Starting from double digits at the beginning of the year and reaching four digits by year-end, this rally was fueled by demand for capital flight from Cyprus’s banking crisis and recognition of Bitcoin as a store of value.

Market Environment in 2013:

• Cyprus financial crisis (March): bank deposit restrictions
• Early purchases by tech investors
• Alignment with China’s financial needs

Market Headwinds: Mt. Gox’s operational crisis (accounting for about 70% of Bitcoin trading volume at the time) became apparent from late 2013 into early 2014, leading to a loss of trust and a sharp correction. By late 2014, prices fell to the $300 range (a 75% drop from the peak).

This initial bull run highlighted Bitcoin’s high volatility and the fragility of its market infrastructure.

2017: Media Bubble and Retail Investor Surge

Period: January to December 2017
Price Change: About $1,000 → approximately $20,000 (+1,900%)
Bull Run Traits: Driven by retail FOMO (Fear of Missing Out)

The 2017 bull run transformed Bitcoin from an “asset class” into a “speculative instrument.” Coupled with the ICO bubble, a flood of new retail investors entered the market, causing trading volumes to expand from under $200 million daily at the start of the year to over $15 billion by year-end—a 75-fold increase.

Key Drivers in 2017:

• ICO Boom: Proliferation of new projects accelerated Bitcoin awareness
• Exchange Improvements: Simplified onboarding compared to previous years
• Feedback Loop: Price increases → media coverage → new entrants → further price gains

Regulatory Interventions and Market Correction: Chinese authorities banned ICO trading in September 2017, leading to significant sell-offs. By early 2018, prices had dropped from $20,000 to around $3,200—a decline of 84%.

This cycle demonstrated Bitcoin’s low market maturity and regulatory risks but also its potential for high returns.

2020-2021: Institutional Entry and the “Digital Gold” Narrative

Period: Early 2020 to mid-2021
Price Change: About $8,000 → approximately $64,000 (+700%)
Bull Run Context: Driven by monetary easing and institutional adoption

This bull run was qualitatively different. Economic uncertainty from COVID-19 and aggressive monetary easing by central banks prompted investors to view Bitcoin as an inflation hedge.

Structural Changes in 2020-2021:

• Institutional Purchases: Companies like MicroStrategy and Square bought large amounts; MicroStrategy alone held over 125,000 BTC by mid-2021
• Bitcoin Futures Approval (Late 2020): Provided regulated investment avenues for institutions
• Macro Environment: Ultra-low interest rates and large fiscal stimulus in the US

Challenges & Risks:

• Growing criticism of Bitcoin’s environmental impact, especially mining’s carbon footprint, raising ESG concerns
• Increased regulatory scrutiny from agencies like the SEC, tempering institutional enthusiasm

This cycle marked Bitcoin’s evolution from a speculative asset to a recognized store of value.

2024-25: ETF Approvals and Halving Cycle Convergence

Period: January 2024 to present (December 2025)
Price Range: About $40,000 in January → latest around $87,420 → all-time high of $126,080
Latest Bull Run Trends: Regulatory integration and supply constraints

The 2024 bull run exhibits different characteristics. The approval of spot Bitcoin ETFs by the US SEC in January 2024 has opened new investment channels for both retail and institutional investors.

Key Drivers (2024-2025):

• Rapid Capital Inflows into ETFs: Surpassed $28 billion by November 2024, exceeding physical gold ETFs
• Bitcoin Halving (April 2024): Mining rewards halved from 12.5 to 6.25 BTC, tightening supply
• Political Expectations: Potential favorable policies under the Trump administration

On-Chain Indicators:

• Bitcoin holdings on exchanges at historic lows (indicating continued accumulation)
• Increased inflow of stablecoins (potential buying pressure)
• Highest-ever proportion of “old addresses” (holding BTC for over a year)

Uncertainties & Challenges:

• Risks from US monetary policy shifts, such as rate hikes reducing inflation hedge appeal
• Speculative excesses, including leverage among retail traders
• Fragmented global regulation complicating adoption

Technical and On-Chain Indicators for Identifying a Bull Run

To recognize early stages of a bull run, a combination of indicators is essential.

Technical Indicators:

• Relative Strength Index (RSI): Sustained rise after crossing above 30–70 zones
• Moving Averages: Bullish crossover of the 200-day moving average
• Volume: Several weeks of trading volume exceeding three times the average

On-Chain Metrics:

• Wallet Activity: Surge in new addresses and reactivation of old addresses
• Exchange Flows: Increased stablecoin inflows (buying power) and Bitcoin withdrawals (holding signals)
• Miner Trends: Long-term holding of block rewards, reduced sell-offs

Macroeconomic Factors:

• Declining gold interest rates, shifting capital into risk assets
• Growing institutional positions via ETFs and futures

Factors Shaping Future Bitcoin Bull Markets

( 1. Bitcoin as a Government Reserve Asset

Senator Cynthia Lummis’s proposed “BITCOIN Act” (2024) aims for the US Treasury to acquire up to 1 million BTC over five years. If enacted, Bitcoin could be recognized as a “national asset” comparable to gold, fundamentally altering demand dynamics.

Already, Bhutan has accumulated over 13,000 BTC through its sovereign investment fund, making it one of the largest government holders. Compared to El Salvador’s 5,875 BTC, the scale is significant.

) 2. Expansion of Institutional Financial Products

Beyond spot ETFs, new products like Bitcoin futures funds, investment trusts, and structured products are emerging, lowering barriers to entry and addressing custody/security concerns.

3. Advancements in Bitcoin Layer 2 and Scalability

Reintroduction of protocols like OP_CAT increases the likelihood of DeFi applications running on Bitcoin. This evolution would shift Bitcoin from a mere store of value to a versatile smart contract platform, greatly expanding its utility.

This could also boost fee revenue, offsetting block reward reductions, and stabilize miner incentives.

4. Continuation of Halving Cycles

The 50% reduction in mining rewards every four years has historically driven price increases due to supply constraints. After each of the past three halvings, average returns ranged from 180% to 350%. The increasing scarcity leading up to the final halving in 2140 remains a key long-term bull driver.

Practical Steps to Prepare for the Next Bitcoin Bull Run

Step 1: Learn the Basics of Bitcoin and Market Cycles

Focus on understanding the relationships between halving events, on-chain indicators, macroeconomic factors, rather than just tracking prices. Analyzing past bull run triggers (e.g., Cyprus crisis in 2013, ICO boom in 2017, inflation hedge demand in 2021) can help forecast the next cycle.

Step 2: Develop a Clear Investment Strategy

• Set Goals: Define annual return targets, holding periods, and exit strategies beforehand
• Diversify Portfolio: Allocate across asset classes such as stocks, bonds, and other cryptocurrencies
• Avoid Leverage: High volatility markets make borrowed positions risky

Step 3: Choose Reliable Platforms

Use secure exchanges with strong security measures, such as:

• Mandatory two-factor authentication (2FA)
• Cold storage wallets (hardware wallets)
• Whitelisted withdrawal addresses

Step 4: Monitor Market Signals Continuously

• Follow Trusted Sources: Official announcements, major crypto media, on-chain analytics platforms
• Stay Updated on Regulations: Changes in government policies, SEC proposals, tax rules
• Observe Miner Trends: Hash rate, mining difficulty, reward distribution

Step 5: Avoid Emotional Trading and Automate Rules

In late-stage bull markets, FOMO-driven impulsive buying can occur. Mitigate this by:

• Dollar-Cost Averaging: Invest a fixed amount monthly to smooth out volatility
• Stop-Loss Rules: Predefine acceptable loss thresholds (e.g., 3–5% of portfolio)
• Profit-Taking: Automate sales at target returns to prevent emotional decisions

Step 6: Plan Taxes and Keep Records

Crypto gains are taxable in many jurisdictions. Maintain detailed transaction records (dates, acquisition and sale prices) to simplify tax reporting.

Conclusion: Predicting the Next Bull Run Date

While the timing of the next Bitcoin bull market is uncertain, the resilience and patterns observed over the past 12 years suggest recurring market cycles. Key catalysts to watch include:

1. 2028 Bitcoin Halving: Historically, price increases tend to start 6–12 months before halving
2. Approval of New ETF Products: Gradual introduction of spot ETFs in Japan, Hong Kong, Europe
3. Regulatory Clarity: Global standards accelerating institutional capital inflows

Bitcoin’s market remains inherently unpredictable, but three main factors—structural supply constraints, potential government reserves, and ongoing institutional expansion—continue to exert long-term upward pressure.

For investors, the focus should not be solely on predicting bull run dates but on understanding the nature of each cycle and preparing accordingly. Continuous information gathering, strategic positioning, and avoiding emotional trading principles will enable balanced participation in Bitcoin’s next rally, managing risks and maximizing returns.