Money-saving formula for buying stocks: What is demand, and the Demand Supply Zone technique that traders need to know

Supply and Demand: The Terms That Keep Stock Prices in Check

If you’ve ever wondered why stock prices go up or down, the answer lies in these two words - demand (Demand) and supply (Supply). When more people want to buy stocks than want to sell, prices go up. Conversely, when many want to sell but buyers are scarce, prices fall.

Interestingly, this principle isn’t new — it’s been in economics textbooks for hundreds of years. Yet, it remains a vital tool for investors and traders to read the market.

What Is Demand? The True Force Behind Buying

Demand is the desire to buy — but not just a general “want to buy.” Demand reflects the relationship between price and the quantity people are willing to purchase.

What is the law of demand? It works like this:

  • Price decreases → More people want to buy (because it’s cheaper)
  • Price increases → Fewer people want to buy (because it’s expensive)

Why is this? There are two reasons:

1. Income Effect (Income Effect) - When prices drop, your purchasing power increases, allowing you to buy more.

2. Substitution Effect (Substitution Effect) - When a product’s price drops, it becomes more attractive compared to substitutes, leading consumers to choose this product instead.

Factors driving demand:

  • Price level
  • Consumer income
  • Prices of similar goods
  • Consumer tastes and beliefs
  • Number of buyers in the market
  • Future price expectations

What Is Supply? The Power of Sellers

Supply is the willingness to sell — the readiness of sellers to offer goods at various prices.

The law of supply is the opposite:

  • Price increases → Sellers want to sell more (to make more profit)
  • Price decreases → Sellers want to sell less (to make less profit)

Factors influencing supply:

  • Price level
  • Production costs
  • Prices of alternative products that companies can produce
  • Number of competitors in the market
  • Technology and production efficiency
  • Future price expectations

Equilibrium (The Point Where the Market Stops Moving) - The Balance Point

This is the magic point — where demand and supply curves intersect. At this point, the quantity buyers want to purchase equals the quantity sellers want to sell, and prices are balanced.

Why don’t prices keep skyrocketing or plummeting? Because:

  • If prices are too high: Sellers produce more, but buyers want less → inventory builds up → prices fall back down.
  • If prices are too low: Buyers want more, but sellers want to sell less → shortages occur → prices rise.

This system tends to push prices toward the equilibrium point.

What Is Demand in the Stock Market? The Reality of Buy-Sell Battles

Stocks are commodities, so demand and supply work here just like in other markets. But in the stock market, it’s a bit more complex.

Factors driving demand in the financial markets:

1. Macroeconomics - When interest rates are low, investors seek higher returns in stocks (demand surges). When global liquidity is tight, demand slows down.

2. Money Liquidity - When there’s plenty of money in the system, investors are more willing to buy risky assets.

3. Confidence - If investors believe the economy will grow or companies will perform well, they’re willing to buy at higher prices.

Factors driving supply in the stock market:

1. Corporate decisions - If a company repurchases shares, supply decreases; if it issues new shares, supply increases.

2. New IPOs - When companies go public, the supply of securities increases.

3. Regulations - Restrictions can limit large shareholders from selling their holdings.

Applying Demand and Supply in Trading — The Demand Supply Zone Technique

Now, let’s get to the fun part — how to use this knowledge to save money.

Reading Candlestick Charts (Candlestick@

Candlesticks depict the battle between demand and supply:

  • Green )Close higher than open( = Buying pressure wins
  • Red )Close lower than open( = Selling pressure wins
  • Doji )Open and close are close( = Uncertain who’s winning

) Support & Resistance ###

  • Support = A level where buying interest is strong (Price considered a good buy)
  • Resistance = A level where selling interest is strong (Price considered too high to buy)

( Four Demand Supply Zone Techniques Traders Use

1. Demand Zone Drop Base Rally )DBR### — Uptrend

  • Price drops sharply (Drop)
  • Forms a base (Base) — hesitation
  • Then rallies (Rally)
  • Enter trades when price breaks the base, with stop-loss below the base

2. Supply Zone Rally Base Drop (RBD) — Downtrend

  • Price rises sharply (Rally)
  • Forms a base (Base) — hesitation
  • Then drops (Drop)
  • Enter trades when price breaks the base, with stop-loss above the base

3. Rally Base Rally (RBR) — Uptrend continuation

  • Price rises strongly (Rally)
  • Forms a base (Base)
  • Rises again (Rally)
  • This technique follows the upward trend

4. Drop Base Drop (DBD) — Downtrend continuation

  • Price drops sharply (Drop)
  • Forms a base (Base)
  • Drops again (Drop)
  • This technique follows the downward trend

Summary: Why Do You Need to Know What Demand Is?

Understanding demand and supply isn’t about needing a degree in economics. It’s a basic concept — how much buying and selling activity determines prices.

In essence, demand is the buying force, supply is the selling force. Both drive price movements. When you grasp this, you see the market with new eyes and can make smarter investment decisions.

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