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The Coca-Cola Company faced issues with sales in key markets during the second quarter of 2025. Strange, right? Consumers changed their habits. The economy didn't help. Box sales fell by 1%. Mexico, India, and Thailand were the worst.
The weather was terrible. There were political tensions. People did not want to buy as much. Indonesia and Vietnam also suffered.
In North America, sales fell by 1%. People weren't going out as much. Prices in stores were frightening. Europe contracted a little more. It seems that the economy affected purchases. Latin America dropped by 2%. Mexico and Argentina had problems.
Asia Pacific fell by 3%. China and Japan were not recovering quickly.
But Coca-Cola did not give up. They made more money despite selling less. Revenue rose by 5%. Prices increased by 6%. Impressive, right?
The company played with prices and sizes. Small cans, refillable bottles. Premium products like Coke Zero Sugar remained strong.
The volume decreased, yes. But Coca-Cola showed that it can grow even in difficult times. Not bad.