SteemIt, an Early Blockchain Social Media Platform, Claims Over 14% of its User Base is Nigerian

Steemit, one of the earliest blockchain-based social media platforms, says it has now surpassed 1 million registered users globally. According to the company, 14.4% of these users – over 140,000 – are Nigerians, making the country one of its fastest-growing markets.

The platform, which rewards users in crypto for posting and curating content, has long found appeal in emerging economies. As of June 2025, 63.8% of Steemit’s global users come from countries like Indonesia, Bangladesh, Pakistan, Thailand – and notably, Nigeria.

TL;DR:

• Steemit has over 1 million users globally – 14.4% from Nigeria (140,000+)
• Daily active users in Nigeria are estimated in the low thousands
• Steemit paid out $59.6M to creators in June 2025
• Over 1M blockchain transactions daily
• Early Nigerian momentum (2017–2020) has tapered, but reflects wider crypto adoption trends

Steemit’s popularity in Nigeria isn’t entirely new. Its earliest community members began to emerge as far back as 2017 – 2018, during the first major wave of global crypto awareness. At the time, Steemit’s reward model attracted a vibrant ecosystem of writers, bloggers, and developers in Nigeria who saw an opportunity to earn cryptocurrency outside traditional income channels. By 2020, Steemit had gained traction among hundreds of Nigerian influencers, with growing Telegram groups and writing contests aimed at expanding adoption.

But while registration numbers have steadily increased over the years, daily engagement tells a more sober story.

Despite Nigeria’s 140,000+ user count today, active daily users – defined as people who open and interact with the app each day – are estimated to be in the low thousands. Many once-thriving Steemit communities have gone silent, and several of the Nigerian influencers who once championed the platform have since pivoted to newer platforms, including Lens, Farcaster, or Web3 content DAOs.

Nevertheless, Steemit continues to post impressive network activity. The company says it paid out $59.6 million to creators in June 2025 alone, with over 1 million transactions processed on its blockchain every 24 hours – a sign that users in other regions remain highly active.

• Web analytics from Semrush show Steemit’s website had around 2.2 million visits in June 2025.
• Similarweb data indicates that 67% of visitors were male and 33% female.

While the daily usage numbers in Nigeria may be low relative to total signups, Steemit’s story is a microcosm of Africa’s evolving crypto adoption curve: early enthusiasm, sustained interest, and gradual shifts toward platforms that offer greater utility or community support.

As blockchain-based social platforms continue to evolve, and newer tools emerge for content monetisation and decentralized identity, it remains to be seen whether Steemit can re-engage its Nigerian base or whether those users have already moved on.

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