Prediction markets are quietly becoming a serious onramp for mainstream users into crypto. Here's why: betting on real-world events hits different than gambling on memecoins. For people who've never touched blockchain before, it's familiar territory—they get it immediately.

The whole thing maps to existing betting culture, sports prediction, election forecasts. That familiarity matters way more than we think when it comes to mainstream adoption.

But here's the thing—this doesn't lock in non-crypto users permanently. Once they're comfortable with prediction markets, they'll naturally drift toward other opportunities in the ecosystem. Including memecoins. It's not either/or. Prediction markets are just the entry point.

They're the Trojan horse for Web3 adoption. Get people thinking about blockchain-based predictions, and suddenly the broader crypto space doesn't feel so alien anymore.