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To win, you have to think differently.
In investing, there is a concept called "Second-Level Thinking." It is the difference between average returns and building crazy wealth.
First-level thinking is simplistic: "This company has a great product, I should buy it."
It is intuitive but because it’s obvious to everyone, there is no edge there.
Second-level thinking goes deeper and you need to ask uncomfortable questions:
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If your view is the same as the consensus, your returns will be the same as the average. To win, you have to think differently.