315 Evening Gala Exposes AI Large Models Being Poisoned, AI Poisoning Has Become an Industry Chain

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According to industry insiders’ disclosures, the reporter conducted searches across multiple online platforms and quickly found a service called GEO. Service providers claiming to operate this business state that users only need to pay a fee to have their products listed in major mainstream AI large models; making their products appear as the “standard answer” given by AI models. Can GEO technology truly allow AI to “smuggle in private goods” or even spread false information?

Based on online information, the reporter contacted a well-known GEO service provider. The person in charge, Mr. Wang, told the reporter that their company’s strength lies in helping clients rank higher when consumers search using AI large models. “It’s basically like writing soft articles, then having the AI platform ‘brush’ and input or fetch them.” Mr. Wang also mentioned that with the frequent updates to AI large model algorithms, maintaining continuous recommendations requires constantly feeding related promotional soft articles. Other GEO service providers say that controlling AI, making AI “obedient,” and “brainwashing” AI are almost core topics in promoting this business.

Industry insiders told the reporter that GEO, as a tool for optimizing information distribution and improving promotional efficiency, has been exploited for other purposes in some business circles. An insider purchased a software called “Liqing GEO Optimization System” from an e-commerce platform at random. They then fabricated a smart wristband product and input the fictitious product information into the system, selecting article creation commands. Soon after, the Liqing GEO system automatically generated more than ten promotional soft articles about the smart wristband. The insider selected over ten of these fabricated articles and published them online via the Liqing GEO system. Later, when querying “smart health wristband recommendation” on AI large model platforms, two AI models recommended this fictitious product, ranking highly.

The reporter contacted Mr. Li, the operator of the Liqing GEO system. He explained that the main reason GEO business is popular is because it can help feed and poison AI large models, achieving clients’ commercial goals. Mr. Li said that controlling AI large models through GEO involves “posting articles” on various internet accounts. “For example, for a mobile phone brand, there are five or ten positions. How do you handle so many phones? With hundreds of millions in advertising spend annually, spending a few million to inject some poison is feasible!”

He added that the booming GEO business has led to the emergence of many companies and platforms dedicated to article posting. They often undertake various posting tasks to have AI large models reference and fetch the content, becoming an important part of AI model manipulation and data “poisoning.”

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Editor: Song Yafang