The new generation is imminent: Li Auto's L9 series models are reported to have ceased accepting orders, with only a few configurations of the L7/L8 remaining for sale.

Tech Home, March 18 — As new products approach launch, several models in the Li Auto L Series have entered clearance phase. According to Blue Whale News today, some configurations of the Li L7, L8, and L9 are sold out, with the L9 no longer accepting orders. Only a few configurations of the L7 and L8 remain available.

According to plans, the all-new Li L9 will be officially released in the second quarter of this year. Other models in the L Series will also be updated gradually, but specific plans have not been fully finalized.

As a major highlight of Li Auto’s product refresh this year, the new L9 will feature comprehensive upgrades in powertrain, intelligent driving, and chassis technology. The vehicle will be equipped with Li Auto’s self-developed 5nm vehicle-grade intelligent driving chip “Mach 100,” which, with dual-chip collaboration, achieves a total computing power of 2560 TOPS, with effective computing power three times that of current mainstream flagship chips.

The top-tier L9 Livis version will also feature an 800V fully active suspension system, full-steering chassis, and four laser radars, priced at 559,800 yuan. Li Auto aims to create a significant “experience gap” with competitors and regain its leading position in flagship SUVs.

Li Auto Chairman and CEO Li Xiang mentioned during the 2025 financial report call that the success of the L9’s upgrade will directly determine the market ceiling of the entire L Series. “If the previous generation Li L9’s competitiveness mainly came from precise product definition, then the new generation Li L9 will build core competitive barriers at the technological level.”

Financial reports show that, affected by intensified market competition, Li Auto’s revenue in 2025 was 112.3 billion yuan, down 22.3% year-over-year; net profit was about 1.1 billion yuan, a sharp decline of 85.8%; total vehicle deliveries for the year were approximately 406,300 units, down 18.8% year-over-year — marking the first annual sales decline since Li Auto’s full-year sales statistics began. In Q4, net profit was only 20 million yuan, a 99.4% plunge year-over-year. As of the end of 2025, the company’s cash reserves remained at 101.2 billion yuan, ranking first among new power vehicle startups.

Li Xiang admitted during the earnings call that the past year was a critical period for strategic adjustment. After proactive changes, positive shifts in organizational efficiency, supply capacity, and sales systems have begun to emerge since Q4. Facing more intense market competition in 2026, he predicts that the number of new vehicles in the mid-to-high-end new energy market above 200,000 yuan will be equal to the total of the past three years, but overall market growth will be limited. Therefore, the company has set a goal of over 20% year-over-year growth, approximately 480,000 units sold.

To achieve this, Li Xiang proposed a “3+2 strategy”: three core strategies—sales system management, successful upgrade of the L Series led by the new L9, and stable volume growth of pure electric models; and two supporting strategies—investment in intelligent features for product experience and expansion into overseas markets.

In the pure electric segment, Li Auto has completely resolved the battery supply bottleneck for the i6, with monthly production capacity rising to 20,000 units in March. Orders for the i8 are steadily increasing, and a high-end pure electric flagship, the i9, will be launched in the second half of the year, completing a dual “range extension + pure electric” layout. Regarding sales systems, the company launched the “Store Partner” mechanism in March, decentralizing operational decision-making and introducing profit sharing, aiming to fundamentally address management issues within its direct sales network.